Advertising

The video we watched in class "Killing Us Softly" was pretty interesting on how it analyzed everyday ads & their messages. It's sad to realize that even though society has progressed forward over the past decades in areas like technology & medicine that when it comes to advertising notion that sex sells has continued to be accepted and is more visual than ever. It's all about the T&A! Whether it's a print ad in a magazine, a t.v. commercial, or video game women usually are portrayed for their curvaceous body parts. While men are rarely sexually objectified. Kilbourne also pointed out how ads can influence young children about gender roles and even race. The messages, whether overt or subliminal, that ads send affect our society at a young age. I think it is important to reflect on this video and the information it presented when creating health promotion ads. Especially since the message behind public health should be to serve the common good and empower the public with education.